Tag Archives: Social Media Revolution

Digging Deeper on Social Media: Conversations Beyond the Basics

We have succumbed to the rat race of social media and forgotten its true purpose in our businesses – to build relationships.

Tim Hayden [right] of Blue Clover joined with a few social media colleagues, Chris Brogan, Jason Falls and Sam Decker, to host an “unofficial” SXSW conference at the AT&T Executive Education and Conference Center, entitled Get Ready 2 Live (GR2L). Their goal was to carry the social media conversation to a deeper level than what they were finding at most of the SXSW sessions.

Everyone there seemed to share the same sentiment, that it is time to move beyond the “social media is great, everyone dive in” mentality, and explore the kinds of relationships we are trying to develop with others, and why those relationships are important.

Since I was too lazy to take notes, I’m delighted that Alicia Arenas of Sanera People Development Company prepared a very nice synopsis of the discussions.

Thanks Alicia for The Next Social Media Revolution. An excerpt here:

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